Issue Advocacy & Branding
Charleston Carriage Association for Responsible Equine Safety (C.A.R.E.S.) is a new advocacy organization made up of the three biggest horse carriage companies in Charleston, South Carolina to help promote the industry. SPEAK created the C.A.R.E.S. brand from scratch and designed a website for the group. SPEAK is tasked with helping to promote the carriage industry, advocate on their behalf in front of government bodies and local boards, and handling their crisis communications.